Growth Marketing Director · Dubai

Rafay Qureshi

14+ years building growth systems across fintech, crypto, real estate and e-commerce. I build the engine, not just the campaign.

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14+Years Experience
8Sectors
$50M+Media Managed
6Senior Roles
UAEDubai-Based
3xAvg Revenue Growth
14+Years Experience
8Sectors
$50M+Media Managed
6Senior Roles
UAEDubai-Based
3xAvg Revenue Growth
Rafay Qureshi — Growth Marketing Director Dubai

About

Growth leader.
Systems thinker.

I don't run campaigns. I build compounding growth machines.

With 14+ years spanning fintech, crypto, real estate, e-commerce, travel and hospitality — I've led marketing at Rain.com (MENA's first licensed crypto exchange), DAMAC Group, Alibaba Group, and currently Baraka, a DFSA-regulated investing platform in Dubai.

My edge is at the intersection of data, automation, and brand. I translate complex products into clear market positions, build full-funnel acquisition systems, and wire together AI-powered workflows that let lean teams punch well above their weight.

Based in Dubai for 8+ years. Open to CMO, Head of Marketing, and VP Growth roles across the GCC and globally.

Performance Marketing SEO & AEO AI Automation Growth Strategy Media Buying Brand Strategy CRM & Lifecycle Fintech Crypto Dubai / GCC

Services

What I do

AI Marketing Automation

Intelligent agents, n8n workflows, and AI-powered content systems that scale output without scaling headcount.

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SEO & Answer Engine Optimization

Rank on Google and get cited by AI systems like ChatGPT, Perplexity, and Gemini. Full-stack SEO and AEO strategy.

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Performance Marketing

Data-driven paid campaigns across Meta, Google, TikTok, Snapchat and programmatic — optimized for CPO and scalable ROAS.

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Media Buying & Planning

Strategic media investment across paid social, search, programmatic, OOH and influencer — built around your actual business objectives.

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Growth Strategy & CRO

Full-funnel growth architecture — from acquisition to activation, retention and referral. Built to compound.

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CRM & Lifecycle Marketing

Automated onboarding, retention, and win-back sequences. WebEngage, HubSpot, Klaviyo — whichever stack you're on.

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Selected Work

Growth delivered

Fintech · Investing

Baraka — 0 to 100K Investors

Crypto · Web3

Rain.com — MENA Growth Engine

Real Estate · Luxury

DAMAC — Digital Sales System

Travel · E-Commerce

Seera — SEO & Paid to 5M+ Monthly

Testimonials

What they say

"Rafay doesn't just run campaigns — he builds systems. He redesigned our entire growth engine at Baraka and the results speak for themselves: lower CAC, higher LTV, and a brand people actually trust."

C-Suite, Baraka

DFSA-Regulated Investing Platform · Dubai

"Working with Rafay on our SEO and content strategy transformed our organic channel. He's one of the few marketers who genuinely understands both the technical and strategic side."

VP Marketing, Fintech

GCC Financial Services

"His AI automation frameworks cut our content production time by 70% while improving quality. That's not a small thing — that's a competitive advantage."

Founder, SaaS Platform

Dubai, UAE

Contact

Let's build
something serious.

LinkedIn
Dubai, UAE
Available for opportunities
Your details stay private.

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